Your Ideal Customer Doesn't Know You Exist (yet)!

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Oct 18

Your Ideal Customer Doesn’t Know You Exist (yet)!

October 18, 2018 @ 9:00 am - 11:00 am EDT


October 18, 2018 | 9:00 a.m. to 11:00 a.m.
Please Register At The Link:

  1. With so many ways to get your business in front of your ideal customer, how do you know your current marketing efforts are reaching your target audience? Comcast’s Director of Local Sales Paul Vignau will delight you with stories collected through years of experience in the advertising industry.
  2. We will get hands on with an Activity that will test your – Elevator Pitch – Is it about you or about your customer?
  3. The Power of Video – Customer Behavaior, the Effectiveness of your message.
  4. Do you know what your customer behavior is before, during and after they engage with your product/service? Let’s dive into your IDEAL customer journey
  5. Emotional Connection with your customer – Real examples of successful brands that ALWAYS connect with their client’s needs
  6. Where does every media fall into the Marketing Funnel?

Meet your Speakers:
Paul Vignau started his career at CBS Miami as the news cast  director and transitioned into sales. He later worked at  Telemundo 51 as an Account Executive, to then be promoted  to Business Development and Online Sales manager role for 5  years. Currently Paul works at Comcast Spotlight where he was  hired to build a new sales team in Miami. After 2 successful  years as a lead sales manager, Paul became the Director of Sales. With his combined production and sales experience Paul  has focused his career on the marketing aspect of advertising  to be able to create powerful messages that help grow local  businesses in Miami.
 Juliana Angelogianopulos is a passionate marketing and advertising specialist with over four years of experience in the field. Juliana has worked with different brands and companies, from small businesses to large corporations such as Discovery Communications and currently  with Comcast Spotlight. Through her career she has had the  opportunity to work on the operations side of the business as well as  marketing and advertising consulting strategies to best promote their  product/service.
Charlotte Cartaya, joined Comcast Spotlight in 2017 with  extensive experience in digital advertising and marketing  strategy. As the Interactive Media Specialist for Comcast  Spotlight, she works alongside the Account Executives to  develop impactful and creative marketing campaigns, utilizing  a custom array of solutions and network partnerships for local and regional businesses.
Prior to joining Comcast Spotlight, Charlotte was the Business Development and Training Manager for the Miami Herald Media Company. Here Charlotte helped grow the division to be #1 in McClatchy year-over-year Interactive growth. She coached the Advertising Sales force to implement Interactive solutions which included social media, behavioral, contextual, retargeting, SEO, display, programmatic, and email marketing in order to help the clients reach their ROI.
Doral Chamber of Commerce
2900 NW 112th Ave
Unit 1
Doral, FL 33172
Cristina Sarmiento
The Doral Chamber of Commerce
Comcast Contact:
Juliana A. Angelogianopulos
Account Executive
Comcast Spotlight
11606 City Hall Promenade, 3rd Floor
Miramar, FL 33025
P: 954.628.1508
C: 954.298.2946
Please Register At The Link:


October 18, 2018
9:00 am - 11:00 am EDT
Event Category: